Fashion blogger and creative director Helena Bordon is to Brazil what Miroslava Duma is to Russia. Even if you don’t know her by name,definitely you will recognize Bordon’s face and distinctive personal style.
Bordon has been traveling the Fashion Week circuit since she was seven years old—that’s more than two decades. It was then that she began attending to fashion shows in Paris and Milan with her mom, Donata Meirelles, the style director at Vogue Brazil.
In 2008, Bordon partnered with two of her childhood friendsto launch 248, an affordable fashion label. Now 28, she’s the brand’s creative director and travels the world for inspiration while also running a self-titled style blog, helenabordon.com.
To prove just how stylish this girl is we picked some of her most incredible outfits in the gallery ahead.